| August 19th, 2008 | Filed under News |
Daydream, the team behind the award winning business idea Chronicle Mobile, recently took out the mega National Pitch Prize in Sydney in August 2008. Daydream represented South Australia in the competition, and claimed their fourth award in mega this year against 10 other teams from around Australia. While the national award was another undexpected surprise for Daydream, the opportunity to showcase Adelaide innovation was the true excitement for the team.
Daydream are actively seeking investment opportunities from grants and venture capitalists, and they are also forging a working relationship with local Adelaide mobile developers 2moro mobile to bring the concept to life. You can follow the progress of Chronicle via Twitter, and you can read their recent second interview in the Advertiser by clicking the link below. Daydream would like to thank mega’s sponsors, mentors and organizers for their hard work and support, and would like to wish all participating teams much success on the road ahead.
Chris Drabsch and Gianna Grbich of Daydream were interviewed by Frances Stewart of The Advertiser for the Business Journal, to discuss their recent success at Mega, and their winning business proposal, Chronicle Mobile. The article can be read by clicking the link below:
Link to full article: The Advertiser Article (250kb PDF)
Last Friday, Chris Drabsch and Gianna Grbich of Daydream pitched a business idea to a panel of investors at Mega’s Pitch Day, and won all three categories in the pitch session - best business plan, best pitch, and the peer assessment prize. They were awarded $5000 in prize money, plus a $1000 mobile phone gift voucher for their achievements - and they have been invited to represent South Australia in the National Mega Pitch Day to be held in Sydney on 8th August.
Chronicle Mobile is a concept for a mobile phone application that allows sufferers of chronic pain to effectively track and manage their pain symptoms, and share this information wirelessly with their medical practitioner. The concept originated from Gianna’s own personal experience with chronic pain, and together Chris and Gianna have put forward a mobile solution that could potentially help 4.4 million chronic pain sufferers in Australia alone.
Mega is the Mobile Enterprise Growth Alliance, a workshop lab within which ideas for mobile content and applications are developed with the direct supervision of Australia’s leading industry experts before being pitched to a panel of investors. With the support of private enterprise, education and government, the program has been launched in SA, Vic & NSW. Mega’s goal is to grow the capacity and capabilities of the Australian mobile industry.
Visit the official website for Chronicle Mobile to stay informed with the latest blog posts on the development of the product and the road to pitch day in Sydney.
Daydream would like to thank Mega and its organizers, sponsors, mentors and presenters for their help and support throughout the project, and we look forward to pitching in Sydney!
| June 18th, 2008 | Filed under News |
Recently, some illustrations that we originally produced for Filter 67 have made a guest appearance in Lowdown Magazine (Vol 30, Apr 08), an internationally distributed magazine on arts and culture. The article’s author, Lachlan Tetlow-Stuart, was so impressed with the supporting illustrations we did for his article in Filter, that when he was asked to re-publish his work in Lowdown, he requested to bring our illustrations along with them!
Lachlan was also kind enough to arrange a nice little credit for us at the bottom of the article too, and we thank Amanda at ANAT for bringing this to our attention. Lachlan’s article on Graffiti Research Labs can be read in full by downloading a copy of Filter from ANAT, or by picking up a copy of Lowdown.
Related Links: Filter 67 Original Illustrations, Lowdown Magazine Article PDF
| June 2nd, 2008 | Filed under Blog |
Tonight I stumbled across this rather unique commercial dating from the 1970’s, spoken by master voiceover artist (and moonlighting beatnik) Ken Nordine. Ken takes us on a rather remarkable journey through the life and experiences of a trademark - the trademark in this instance is the famous red and white Levi’s Jeans logo. This video is a rather beautiful example of how logos and brands often take on personas of their own, which encapsulate the history and experiences of the company it represents. It also cleverly weaves in much on-screen time for the Levi’s logo, and the jeans product itself, with some pioneering pyschadelic imagery.
| May 29th, 2008 | Filed under News |
Filter Magazine, published by ANAT and designed by Daydream, was recently spotted peering down over the shoulder an interviewee on ABC’s Can We Help, which aired on the 16th of May 2008. We’re thrilled to see that Filter is getting great exposure for ANAT since the recent redesign of the magazine!
Check out our portfolio post to see the original design in full. You can also watch the full episode of Can We Help here.
Filter Magazine can also be downloaded from the ANAT website.
| May 27th, 2008 | Filed under News |
Freshly redesigned by Daydream, the new website for the Australian Network for Arts and Technology formally launched on the 15th of May 2008, marking a new step forward for the organization as they relocate offices from Hindley St to North Terrace in Adelaide. The occasion was marked by a launch party at ANAT’s new offices, led by ANAT’s director Melinda Rackham and supported by employees, colleagues and friends of ANAT.
The website was also developed with the help of Katalyst Design who built the backend CMS platform which powers the website, and was skinned by Daydream Graphics to reflect an exciting and vibrant new chapter in ANAT’s story.
You can take a look at photos of the launch party here, and you can also see the new website in action by visiting www.anat.org.au.
| May 20th, 2008 | Filed under News |
Chris Drabsch, Graphic Designer at Daydream, has been chosen to participate in the Business SA South Australian Young Entrepeneur Scheme. The 12 month course aims to provide small businesses like Daydream with the right assistance and support to mature into successful organizations.
SAYES will appoint Daydream with a business mentor who will help guide the company, and will also offer many opportunities to enhance the business structure of Daydream.
Daydream is excited to be a part of SAYES, and will report on the progress of the course via this website in the months to come.